Lab house

a formula
for living

Our approach

Our aim here was to make a set of materials coherent with unique design of this project. To do so, we needed a holistic approach. We’ve started with the philosophy, creative idea, and naming. Thanks to carefully prepared base for the second stage of work – visualizations and marketing materials – whole branding is consistent and sells the project in a convincing way.
As to the tonality of materials, it’s best represented by copywriting in the project brochure: „Space and lightness - that’s what you will feel when you find yourself at Lab House. The interior of the villa is minimalistic and friendly. It offers a lot of room for you and your needs. At Lab House you can rest, feel the ease, and breathe the good in.”

We've been mentioned

by Behance in architecture
visualisations category

the project

from colour palette
to finishing materials

credits:
art direction:
Karolina Chełstowska, Agata Mendziuk
interior and exterior renders:
Karolina Chełstowska
creative concept, printed and digital materials:
Agata Mendziuk
scope:
creative concept
naming
logo
interior & exterior design
interior & exterior visualisations
printed materials
website
magazine